Taste of man' chinese giant screen premieres in full display of 'food legend' and 'hairy crab

Linkeddb News October 26 Two days before the food discovery documentary "flavor world" is broadcast. On October 25, "flavor world" held the "advanced premiere" in Beijing and chengdu, deputy editor of tencent video, director of documentary laboratory of rice lai, and general director of "flavor world" Xiaoqing Chen In Beijing, I revealed the behind-the-scenes anecdotes of six continents and talked about the food culture with the first batch of "early taste" audiences. The audience was shocked by the "food shock of the huge screen", and the audience expressed their admiration at times during the show. "this is a gastronomic spectacle". The premiere was well received. On October 26, "flavor of the world" released another clip of 30 seconds hairy crab, which was highly attractive. At the same time, "flavor" series food talk show "flavor lab" will also be launched on October 27, every Saturday and Sunday at 21:15, exclusively broadcast on tencent video.

High energy and attractive power of hairy crab segment & NBSP;New and strange explores new horizons of food documentary "flavor world"

Xiaoqing Chen's team has been working for four years. Xiaoqing Chen is the general director Li Lihong "Color and fragrance" vivid interpretation, international composers Roc Chen With the music of thousands of implications, such "old" groups again hand in hand, no doubt to the eager audience a shot in the arm. It is worth mentioning that this premiere cooperated with the CGS China giant screen, so that exquisite food close-up can be presented on the huge screen in high definition. The immersive multi-dimensional sound system and the custom-made cinema design allow the audience to feel the immersive visual enjoyment. The wonderful micro photography is like a "gourmet kaleidoscope". The strong "delicacy" impact firmly grasps the audience's "eyes" and strongly captures the audience's "stomach". "Shortly after lunch, my stomach told me it was hungry."

There are many surprises in the world of flavor. Besides presenting Chinese food, many foreign delicacies are also presented in rotation. The contrast between China and the west is not only the change of food, but also the integration of culture. The premiere of the first episode "between the mountains and the sea", bald-butter mixed rice, hairy crabs, ham has become a "major disaster area" audience. "I haven't had a crush in a long time," said a viewer from henan province, "thanks to the flavor of the world, which records the local cuisine that has been almost forgotten by us." Before the program was officially launched, a 30-second high-energy "fresh" segment was released again. The hairy crab with strong body fat and strong body, the crab yellow with bright yellow color and fragrance broke through the screen, making people speechless and eager to wait for the positive film to come online.

China has never been an isolated island.Tencent video to create a cultural boutique "flavor" IP interpretation diet mystery

"Flavor world" is a food exploration documentary jointly created by tencent video and Xiaoqing Chen. The "flavor" IP independently developed by tencent video contains not only "flavor world", but also food talk program "flavor lab" and micro documentary "flavor origin". It is a new attempt of "flavor" IP in the documentary industry to use serialized operation mode to create new forms of cultural products, tell pioneer interesting food knowledge, taste various dishes, analyze food texture, share food stories and explore food culture.

At the premiere in Beijing, director Xiaoqing Chen revealed to the audience the behind-the-scenes anecdotes of the filming and revealed his initial intention of making a food documentary. We should not forget what has broken because we walk too fast. The documentary steps more than 20 countries, across six continents in globalization show reflect compared with Chinese food, for this, who was Chen thinks "east and west have a lot of the same view, food flavor to the world in the world as a frame of reference, never tell you China is an island, foreign food can also cause everyone." The purpose of tencent video to create "flavor" IP is to let Chinese food culture gain recognition and recognition worldwide and form cultural resonance through the interpretation of "flavor" IP. It is reported that "flavor world" simultaneous export overseas, further expanding the influence of Chinese documentaries in the world.

& have spent The new food discovery documentary "flavor world" is produced by tencent video, co-produced by daolai media and penguin film and television, co-sponsored by carrefour, wanda plaza, houji flower peanut oil, dongfeng Citroen, tingyi taste screening and selection, and craftsmanship beer. The show will premiere exclusively on tencent video at 21:15 on October 28, with an update every Sunday night. "Flavor lab" will be broadcast exclusively on tencent video every Saturday and Sunday from October 27.