《MadMen》Ep1:Season one Episode 1
In the eyes of cigarettes New York in the 1960s, the United States in the golden age of advertising there are also cruel commercial competition. On Madison Avenue, Don Draper is a genius in the advertising industry and works for Stirling Cooper Advertising, the company's director of planning. Every day brains want creative ideas but also keep watch out for his job rivals. Draper is married and has a son and a daughter, but he still has an artist's lover Mikey, who has a personal privacy. Don is the most important advertising planner for Stirling Cooper. Beit-Campbell, a new banker, also loves advertisers and hopes Don will be one day. He unscrupulous, go to bed with the secretary of Tang, peeking Tang draft paper thrown away ... The new company staff, from a small place, is also very shabby to wear, she was called Paige - Olsen is Draeger Bo's secretary. The company recently took over a deal advertising the tobacco company's "Hi" brand cigarettes, a trick that's cumbersome because readers' digest says smoking is bad for health. Drebb came up with the slogan "It is toasted." ("It's Toasted" has its great meaning in English as well), giving owner Roger Stirling and tobacco companies great satisfaction. Beat Campbell, who stole his scratch paper, was also convinced of his talent in advertising.