Chengzhou Swire Coca-Cola launches 'empty bottle action' and calls on the public to cherish water sources

A green tag was attached to the bottle of mineral water provided at the conference venues of the two conferences held in the country recently. It read, “Mark the water bottle and invite it to drink.” You can write the name of the drinker above, or mark it directly with your nails, and you can drink water that you can't finish. Encourage your friends to take it away. Netizens say "good ideas."

Outside the venue, empty bottles around us can also be everywhere. March 22 was the World Water Day and the beginning of China Water Week. Zhengzhou Swire Coca-Cola and Henan Business Daily once again launched the “empty bottle action” and called on the public to cherish the water source and start with every drop of water from the bottle. Protect water resources and see how our people in Henan do it.

[Status quo: lack of water resources "half bottle of water" phenomenon is serious]

Drink half of the bottled water and throw it away. Have you ever had such a move? Have you ever thought that every time such a small move comes together, it becomes a "big waste."

According to relevant data, about 25 million bottles of clean drinking water are abandoned every year, and about 12,500 tons of bottled drinking water is wasted in a year.

As far as China is concerned, per capita freshwater resources are only 28% of the world average, and Henan is a region with severe shortage of water resources.

How to save water resources? Putting an end to the "half-bottle water" phenomenon is what you and I can do.

March 22 is the 26th World Water Day, and March 22-28 is also the 31st China Water Week. China's commemoration of the activities of the "World Water Day" and "China Water Week" activities in 2018 is "implementing national water-saving actions and building a water-saving society."

Under the big theme, how to advocate water conservation starts with small things and see how we Henanese people do it.

As a “water company” company, Zhengzhou Swire Coca-Cola launched the “empty bottle action” in this year’s World Water Day and Henan Business Daily after calling “Protecting Triad Underworld ” last year. It called on the public to cherish the water source and drink from the bottle. A drop of water starts.

[Action: The government's corporate media initiative to join the “empty bottle” with practical actions”

This morning, in the Taikoo Delicious Company of Zhengzhou, the Henan Business Daily, and the water-saving office of the High-tech Zone, there was a mysterious card on each desk that said: I promise the empty bottle.

This is part of the call for “empty bottle action”, which allows companies, governments, and the media to form a “golden triangle” model and let “empty bottle action” become fashionable among Henan people.

"Recall that the half-bottle of pure water left after the ball was played has often been thrown onto the court. After that, we must get rid of this bad habit and save water resources from being able to influence others." The staff of the "empty bottle action" call said.

How do we get community residents to participate? According to the relevant personage of Swire Coca-Cola Company in Zhengzhou, from March 22 to March 28 during the China Water Week, Zhengzhou High-tech Zone Water Conservation Office and Zhengzhou Swire Coca-Cola Company co-sponsored “implementation” in their jurisdictions. The National Water Conservation Campaign to Build a Water-Saving Society is the theme of publicity activities. The empty bottle action initiative was conducted at a specific location. As long as the public took empty bottles after drinking, they could exchange a bottle of pure water and promised to join the “empty bottle family” with practical actions.

In addition, Henan College Media League and more than a dozen campus media have also joined the empty bottle initiative. Look for "empty bottle family" in places such as water houses, canteens, classrooms, sports fields, etc. on the campus where bottled water is often used. Call for more students to be young representatives of positive energy, youthful youth, and empty bottles, and join the "empty bottle action."

[Proposal: refuse to waste water resources and join the "empty bottle""

After the sweaty exercise, head up and finish the drink in the bottle. You are the handsome empty bottle family...

When you leave the office or end the meeting, you will drink all the tea in the cup. You are an elegant “empty bottle”...

After watching the movie, take the drink that you haven't finished and take it with you. You are a romantic "empty bottle"...

As long as you act, you can turn into an "empty bottle" at any time and join them together!